Beach Beauty Tips from Celebrity Makeup Artist Lonz

AWB keeps you stocked with all of the fashionable swimwear, cover-ups and accessories you need to make the maximum impact on the beach. Being fashion obsessed, naturally we are makeup lovers. We are always looking for new tips to keep us on trend. So this weekend we consulted the expertise of Loni Jones, known as Lonz, a talented NARS makeup artist who has done makeup for fashion and television in Jamaica and Grand Cayman. She was lead makeup artist at Caribbean Fashion week 2007 – 2009, works with Ocean Style TV and has groomed and beautified celebrities including: M.I.A., Sean Paul, Tanya Stevens, Tami Chin, Yendi Phillips, Marcia Griffiths, Etana, Brick and Lace, Jovi Rockwell, and Timeka. 

Loni Jones MUA

We asked her for her thoughts on beach beauty….

AWB - There are many women who will not wear makeup to the beach. I like to wear a little something. What is your opinion on makeup at the beach?

Lonz - Nothing's wrong with wearing a bit of makeup to the beach! The amount worn also depends on the occasion. So lets say it’s a beach party that starts in the evening, then by all means look glamorous. But if it’s a regular day and your intention is to get a little tan going and chill, minus the boy scoping, then keep it minimal.


AWB - What are 5 key products for beach beauty?

Lonz - SPF, lip-balm, bronzer, waterproof mascara and waterproof liner

Sephora Flashy Liner Waterproof 

AWB - What about after a day at the beach? Say someone is going out to a dinner or party after having spent some time at the beach and they are looking beautifully bronzed. Are there any ways to enhance and compliment a sun-kissed look?

Lonz - Using a self-tanner is one way. Also using products that illuminate the skin.
 

Clarins Paris After Sun Moisturizer Self-Tanning

Nars Multiple in Malaysia

AWB - One fabulous thing about the Caribbean is the frequency of the beach parties! Do you have any tips for people on what to do to prep for a beach party the night before before?

Lonz - Waxing is a must if you plan to expose your bikini line or legs...hairy legs are so 1990! But to prep, I’d suggest drinking a lot of water to hydrate the body and skin.

AWB – Jamaica’s Heroes' Weekend recently past, did you see any cool beach party makeup looks over the weekend?

Lonz - Yes. I saw a girl who did a light and simple purple smoky eye with bronzed cheeks and lots of mascara. 

Purple smoky eye from the Luli Fama 2011 Collection

Luli Fama 2011 Collection Makeup Look

AWB - Anything else you think should be added about beach beauty?

Lonz - Beach beauty is fun and sexy. It doesn't have to be over the top or excessive...

Check out Loni’s blog for more beauty tips: http://made-up-makeup.tumblr.com/.

We are very excited to be relaunching AWB today! Check out the new look of our site now.

Today www.allwetbeachwear.com has a new look! We are proud to launch a dazzling version deux of our great website. Please visit www.allwetbeachwear.com and be the first to check it out. Also don't forget to visit us on Facebook or Twitter and tell us what you think.

Our team has taken great efforts to redesign the site with you in mind. The look is bright and bold with a clear layout for easy browsing and shopping. We are your swim experts and will continue to expand our selection of exceptional brands to bring you the best designer swimwear, beachwear and beach accessories from all over the world. We will also be updating the home page with video from top runway shows each and every month, another reason to check back.

We now ship to more countries than ever: USA, Jamaica, Trinidad & Tobago, Bahamas, Grand Cayman, Barbados, Antigua and Australia! So tell your friends in other islands about the #1 resource for designer beachwear: www.allwetbeachwear.com.

Just in time for this very special announcement, we have a few special offers:

• For our shoppers in the USA, enjoy FREE USA shipping with the coupon code: AWBSHIP
• In Trinidad, receive 10% off 2010 swimwear
• AWB fans in Jamaica receive 15% off of all 2010 swimwear (including Vix woohoo!)

Act fast because these offers are good for 1 week only!

*Discounts do not apply to already reduced merchandise and all sales are final 

Hope you enjoy the site and please send us your feedback. 

Announcing a special giveaway from All Wet Beachwear

We are collaborating with StyleMelbourne.com, the fashion resource for Australia's design capital, to give away four AWB swimsuits to our fans downunder.

All you have to do is:
1. Subscribe to the www.stylemelbourne.com newsletter "Style Snap"
2. Email win@stylemelbourne.com with the subject line "All Wet Beachwear". Remember to use the email you subscribed with and include your full name, postal address and size (wither XS, S, M or L).
3. Wait to see if you have won one of these gorgeous prizes! The winners will be drawn by 8th November 2010. Australian residents only.

Despi Garden Lagoon Heart Bandeau

A link to the contest is below:

http://stylemelbourne.com/2010/10/win-your-summer-bikini-from-all-wet-beachwear/

Good luck!

Beach Essentials Part II

After you score the perfect cover-up from one of our fabulous designers, feel free to accessorize as much or as little as you want. Although we are more laid back and strictly stick to our flip flops and shades, I’m seeing more and more fedoras and jewelry on the beach. Whether you like a floppy hat or something smaller, it’s definitely super practical and also very stylish you can protect your precious skin while looking chic!
Even though we opt for minimal accessories on the beach, it’s always smart to keep a cool bangle or long necklace handy with the right cover-up, you can easily take your beach babe self off the beach and somewhere casual and an accessory can really add some extra oomph! If you are in to accessorizing while you take the sun, remember gold tones look best in the sun. We also think you should keep it simple and stick to one or two statement pieces don’t forget, you are on the beach after all!