Save 20% OFF- End of Season SALE!

Happy New Year from Team All Wet Beachwear! Let's begin the year off right with our Annual End of Season Sale... Save 20% Off Store Wide use Code: AWB20 at Check-Out offer expires Jan 6, 2018 at 11:59PM. Offer can not be combined with any other offers or towards Gift Certificates.

The Seasons Must Have Silhouette!

The Season Must Have Silhouette: Say YES to Wearing Off-the-Shoulder Tops or Strapless Swimwear. The shoulder-baring look has officially crossed the clavicle to go from trend of the moment to wardrobe mainstay. 

Luli Fama Wanted and Wild Lacey Underwire Bikini

Here’s everything you need to know to master this seasons must-have. 

Freeing those shoulders means introducing a few new steps to your regimen:

Go for the glow with a dusting bronzer over your collarbone to play up beachy, off-the-shoulder styles for day, or sweep on a superfine, shimmery highlighter after the sun sets to embody all-out evening/ boardwalk glam.

Apply—and reapply!—sunscreen to exposed shoulders to avoid the fashion-girl take on the dreaded farmer’s tan, but skip body lotions and oils that can cause your strapless bra or swimwear to slide down.

With a silhouette this statement-making, bold accessories help balance out your major look-at-me moment! Don't be understated this time—go big or go home with earrings like oversized hoops, colorful dusters that frame the face while teasingly sweeping bare shoulders.

LSpace Callie Long Sleeve Swim

OUR DESIGNER CORNER: LULI FAMA

Luli Fama, a designer swimwear brand that has become a synonym of eclectic silhouettes and vibrant colors that encompass a bold, fresh, and young yet sophisticated style. New arrivals are all about the bold and bright hues and sexy cuts that result in a fun and playful vibe. Bottoms are usually on the Brazilian-cheeky side but also available in Moderate and Full rear coverage reinforcing the sex appeal of this swimwear brand. With all the new pieces for the upcoming 2017 season, we wanted to share more about this fascinating brand that will have you wanting all their bikinis and one pieces!

The Story Behind Luli Fama

Luli Fama has become known for its universally flattering fit and immaculate designs. Luli Fama incorporates an eclectic mix of vibrant hues and bold prints resulting in a unique signature that is festive yet sophisticated. Luli and Augusto are inspired by a variety of factors, including Luli’s Cuban finesse and Miami upbringing. The cosmopolitan culture and Latin influence in Luli Fama are apparent in the contemporary silhouettes and intense motifs. Luli and Augusto work with artists to create custom designs for all of their prints, making sure that each piece tells a story.

Originality is a fundamental component, as Luli Fama understands the importance of consumer wants yet staying true to brand’s philosophy. The assortment of exclusive pieces from the collection, including monokinis, bikinis, cover-ups and dresses, are made from exquisite shape enhancing fabrics that accentuate a woman’s figure and topped with details that speak volumes. Each piece is designed carefully to complement one another and can be worn day or night and styled for any occasion.

The New Wild Heart Collection

Cool Down with Summer's Hottest New Styles

Best of the Best: Bringing the Heat to Summer '16

The Wait Is Finally Over... Summer!

The Wait is Finally Over... Summer is Fast Approaching! So why not Save 15% Off during our Pre-Summer Sale! Use Coupon Code: PRESUMMER at check-out, offer expires April 30, 2016 at 11:59PM so hurry...

Warm Weather Awaits... Styles to get you vacation ready!

Getting vacation ready for Spring can make you anxious and excited all at the same time. Whether you’re heading to your local beach or jet-setting to someplace exotic this Spring, here’s our selection of beach and pool stopping swimwear and cover-ups from L*Space...

Athena Color Block Itsy Bikini

Wild Side White One Piece

Ocean City Romper

How to Care For Your Designer Swimsuits?

How to Care for Your Designer Swimsuits?

Why invest in great quality swimwear if you are going to treat it poorly and only get a few wears out of it? 

 

Follow these 6 easy care steps:

1) If you must swim in a Chlorine Pool...
Ensure to frequently check your pool and hot tub's chlorine content. If it is too high, the excessive amount of chlorine can break down the spandex of the swimsuit, which will ruin the shape of your swimwear. Also, too much chlorine can accelerate fading of the fabric so spending long days in the pool are not recommended for designer suits.

2) Avoid Rough Surfaces
Sitting and/or rubbing against textured pool decks and any rough edges can ruin the smooth and luxurious texture of your swimsuit so pay close attention to surfaces.

3) Be Careful with Tanning Oils and Sunscreen
Avoid getting excess lotions and oils on your swimwear. Sunscreen, tanning oils, and cosmetics can be harmful to swimsuits because they will stain fabrics. Make sure to rinse and wash your swimwear as soon as possible if you do.

4) Rinse in Cold Water After Wearing
Rinse your swimsuits in cold water after each wear. By rinsing your suits in cold water, you will help remove the excess salt and chlorine which is an important step in the care of your swimwear.

5) Do Not Machine Wash Your Designer Bikini
Avoid washing designer bikinis in washing machines. Washing machines can ruin the shape, fabric, and padding, as well as any delicate embellishments, stones, or beading. Therefore wash your swimwear by hand in cold water. Always use a mild soap that is meant for delicate fabrics.

6) Lay Out To Dry, Avoid Direct Sunlight Which Can Cause Fading
Gently squeeze the water out of your designer bikini after washing. Be gentle and do not wring or twist your bikini, as this could ruin its shape. Do not dry your swimsuits in a dryer and do not dry it in direct sunlight.

Shop for your favorite designer swimwear at allwetbeachwear.com

Save 10% Off your next purchase at allwetbeachwear.com (Coupon Code: NEWBIKINI)

Designer Spotlight: Luli Fama Swimwear

Our commitment at All Wet Beachwear is to bring you the very best products all year long!

Lourdes "Luli" Hanimian, founder and creator of Luli Fama continues to reach new boundaries with each and every new collection since 2003 when Luli Fama was born. The new 2016 Dream Catcher Collection is no exception, it incorporates an eclectic mix of vibrant hues and bold prints resulting in a unique signature that is festive yet sophisticated. The collection has arrived and we can’t contain our excitement!

The collection boasts the perfect combination of flirty, bohemian and sassy looks with an amazing fit for all sizes and body types. Luli Fama always brings the sexy to swimwear in a whole new way.

Beach babes, you are about to fall in love!

Luli Fama Buena Onda Flirty Fringe Dress

Luli Fama Lil Gem Lace Up Halter Bikini

Luli Fama Wild & Free Long Sleeve Fringe Bikini

The Wonderful World of Intimates!

We are expanding our All Wet Beachwear portfolio to now include the wonderful world of Intimate!

When we decided to go into lingerie, it was because lingerie truly enabled us to discover our customers needs outside of swimwear. At its most powerful, lingerie can allow you to dress as the person you are that day, at that very moment – even if no one else sees that person except you! 

Increase the Life Span of your Bras, with these few important tips!

Bras are the foundation of any outfit, so it’s important to treat them with care. A good quality bra should last 8-12 months. You should have at least 4-6 everyday bras in your collection. It is recommended that you wash your bra every 2-3 wears, depending on the level of activity and personal hygiene. Sports bras should be washed after each use.

1. Hand wash your bras using a mild detergent. If you machine wash your bras, always us the delicate or hand wash cycle and fasten the hooks. Avoid bleach, hot water and harsh detergents.
2. Rinse in cold water to restore the shape and elasticity.
3. Air dry your bras whenever possible,  the heat of the dryer will damage the elasticity.
4. When bras are in drawers, fold them carefully to prevent snagging.
5. Don’t turn them inside out because it creates unsightly dimples that can become visible under clothing.

Travel Tips for Lingerie

1. When traveling, fasten hooks and use lingerie travel bags.
2. Place socks or panties in the padded cups to avoid damaging them when traveling.

Eberjey- Delirious Pool Blue

Eberjey- Anouk Black